A new study estimates that German private households own around 9,100 tons of gold. That’s 270 tons more than in 2019, according to the survey.
Gold of the Germans
If you believe the latest study commissioned by Reisebank from Berlin-based Steinbeis University, German private households own „more than 9,089 tons“ of gold. The last time corresponding data had been collected via a survey was in 2019.
At that time, the market researchers had come to 8,900 tons of German gold ownership . This would have added 189 tons. In the current study, one speaks of an increase of 270 tons.
The findings
Further findings of the latest survey:
- German private households hold more than 6 percent of the world’s gold reserves, the equivalent of 616 billion euros at last count.
- The share of gold bars and gold coins in this gold ownership is estimated at 41.7 percent. Total: 5,194 tons. In the 2019 study, it was still 55 percent or 4,925 tons.
- 93.2 percent are satisfied with their gold investment (2019: 91 percent)
- More than three-quarters of respondents plan to purchase more gold (2019: 78 percent).
- On average, each gold investor invested €4,250 over the past two years.
- 5 percent were first-time buyers.
- Priority reasons given for gold investments: value preservation (43.9 percent), protection against inflation (33 percent), aesthetics (31.1 percent) and the aspect of „holding a real, value-dense investment in your hands“ (29.7 percent).
- In the pandemic, the percentage of „Generation Z“ investors (born between 1995 and 2010) increased: from 15.6 percent to 23.3 percent.
Data collection
The data for the study entitled „Gold Investments 2021: Indicators, Motives and Attitudes of Private Individuals“ was collected as part of a telephone survey of 2,000 German citizens of legal age that is considered representative. However, with surveys of this kind, one must always question the validity of the interview results in terms of content. Who gives strangers specific information on the phone about their gold holdings, which are often stored at home?
Translated with www.DeepL.com/Translator
